Market Basket

In 2008, Arthur T. DeMoulas became
President & CEO of Demoulas Super Market, Inc.

Arthur T. Was known for his ability to remember employees by name, birthdays, anniversaries, asking about spouses, children,
checking in on sick employees,
attending weddings and family funerals.

During Arthur T.’s  tenure Market Basket
grew from $3Billion to $4Billion in annual sales,
plus the number of employees also increased
from 14,000 to 25,000

Employees that worked more than 1,000 hours per year are eligible for profit sharing.
Employees also receive benefits including healthcare and paid sick leave.

Market Basket has
No loyalty cards No pharmacy No self-checkout

Arthur T.  believes  a human being
waiting on another human being,
is the way to do business.

However, a family rivalry almost derailed
Market Basket.

On June 23. 2014 the board of directors fired President & CEO Arthur T. DeMoulas.

Arthur T.’s dismissal resulted in 25,000 employees risking everything, refusing to work,
in addition to 2million customers refusing to shop until Arthur T.  was reinstated as
President & CEO of Demoulas Super Market, Inc.

Leaving stores empty. Customers posted receipts from shopping elsewhere
Suppliers and vendors stopped delivering leaving shelves empty and international media stunned.

The protests ended August 27, 2014
when all company shares were turned over to
Arthur T. and his family.

Stakeholder capitalism at it’s best.

2017 Consumer Reports rated Market Basket #2 among national supermarket chains.

DeMoulas Super Market, Inc. continued to expand and grow and is now a chain of 90 supermarkets in four states; Maine, Massachusetts, New Hampshire and Rhode Island.

Read the book

WE ARE MARKET BASKET:
The story of an unlikely grassroots movement
that saved a beloved business 2015
Daniel Korschun and Grant Welker

Secrets
they do not teach at
case study business schools